HP have launched the new HP Latex 630 printer series, completing HP’s Latex range and making white ink technology available to Print Service Providers (PSPs) of all sizes. White ink allows users to produce a more impactful range of signage and décor jobs with stunning image quality and colours that jump off the page, creating attention grabbing campaigns for end-customers.
Key highlights of the new HP Latex 630 printer series
- Vibrant colours – more achievable than ever with the power of white ink
- Go beyond – with environmental certifications and carton-based cardboard cartridges
- Grow online – HP PrintOS Design & eCommerce unveiled to help PSPs grasp online opportunities
The HP Latex 630-series, as with the rest of HP’s Latex portfolio, allows firms to offer more sustainable printing services: with water-based latex inks that give off negligible chemicals or odors; UL ECOLOGO and EPEAT environmental certifications; and carton-based cartridges that reduce plastic by using 100% recycled and recyclable cardboard containers, as well as recycled plastics from HP’s closed-loop process - including post-consumer beverage bottles.
“The new HP Latex 630-series packs our leading latex features, such as white ink, into a more compact and affordable form factor - allowing even the smallest of print businesses to effortlessly deliver high impact signage and décor applications, boosting margins,” commented Daniel Martinez, General Manager, HP Large Format. “Beyond the hardware, we have continued to innovate when it comes to services and solutions, with new cloud-based HP Print OS functionalities giving time-pressed users the ability to process and monitor jobs from virtually anywhere.”